Sr. Account Manager – SEO & Paid Media

Manipal Natural

Bengaluru5 yrs expFull TimeIn Office8 - 10 LPA

Posted 3 months ago

SEO strategyGoogle AnalyticsPaid media management

Hiring for Sr. Account Manager SEO & Paid Media


Location: Bangalore


Working Days: Monday to Saturday (2nd and 4th Saturday Off )


Timing: 9 am to 5 pm


The (Sr) Account Manager / Associate / Executive SEO & Paid Media is responsible for end-to-end performance ownership across SEO and paid media channels for assigned clients.

This role combines strategy, hands-on execution, optimisation, and client communication, acting as the primary SPOC for all performance conversations. This role owns the entire performance funnel from traffic acquisition to lead quality and conversions and works across SEO, paid media, content, creatives, landing pages, and tracking to drive measurable results.

The role is execution-heavy, highly analytical, and accountable for why performance works or fails, not just what was executed. The role manages 34 brands simultaneously, handles mixed budgets, and is accountable for ROI predictability, lead quality, and optimisation speed within a POD-based structure.


Strategy & planning -30%

Platform execution & optimisation -40%

Client communication -20%

Reporting & analysis - 10%


Own SEO and paid media performance across assigned accounts

Manage traffic conversion lead quality outcomes

Track and optimise CPL, CPA, ROAS, rankings, and conversion rates

SEO strategies, audits, and optimisation plans

Keyword research and intent mapping

On-page and technical SEO coordination and fixes

Content SEO direction (with content team)

SEO audits, fixes, and performance reporting

Local SEO where applicable

Paid media campaign structures and optimisations

Google Search, Display, YouTube

Meta Ads

LinkedIn Ads (where relevant)

Budget planning, pacing, and optimisation

Creative and copy feedback for ads

Conversion tracking coordination (pixels, events, GA, GTM)

Performance reports and insights

ROI and lead quality analysis


Account Directors & Client Services Leadership

Designers & Content Teams

Developers (SEO, landing pages, tracking)

Analysts

External vendors / freelancers

Clients (primary performance SPOC)


Monitor SEO and paid media performance across platforms

Optimise campaigns for CPL, CPA, ROAS, and lead quality

Coordinate with teams on creatives, landing pages, and tracking

Respond to client queries related to performance

Expected Outcome: Stable performance and proactive optimisation


Review keyword rankings, traffic, and conversion trends

Optimise budgets, bids, audiences, and creatives

Align with designers and content teams on performance feedback

Push back on unrealistic targets with data-backed reasoning

Expected Outcome: Consistent performance improvements and client confidence


Build performance strategies and scaling plans

Prepare and present performance reports (with analyst support if available)

Review ROI, lead quality, and channel-wise contribution

Expected Outcome: Predictable ROI and informed decision-making


Support large-scale campaigns and growth initiatives

Contribute to process improvements and optimisation frameworks

Align long-term SEO and paid media goals with client objectives

Expected Outcome: Sustainable performance growth and client retention